Mark Albert
Founder & CEO, Media Advisory ExpertsAccessibility & EngagementAI ChatbotAutomation
Key Takeaways
- Mark Albert is the Founder & CEO of Media Advisory Experts, focusing on accessibility and engagement.
- He aimed to create a human-centered way for converting interest into scheduled conversations.
- The solution includes lead capture integrated with CRM workflows and calendar automation for self-serve scheduling.
- A custom AI chatbot provides 24/7 guidance and routing, enhancing user experience.
- Accessibility-first, ADA-aligned UX practices ensure a diverse audience can engage easily.
“I hired Halyard Consulting to build a digital funnel that included lead capture, calendar automation, and a custom chatbot. The company delivered with clarity, creativity, and deep technical know-how. The tools Halyard built have been instrumental in helping us convert interest into action, while keeping the experience intuitive and human-centered. As a federal and local government contractor, I would not hesitate to recommend Halyard Consulting for public-facing digital systems, especially those involving accessibility, community input, and strong visual communication.”
— Mark Albert
Mark sought a streamlined, human-centered way to convert interest into scheduled conversations while keeping the experience accessible to diverse audiences.
Solution Deliverables
- Lead capture integrated with CRM workflows
- Calendar automation for self‑serve scheduling
- Custom AI chatbot for 24/7 guidance and routing
- Accessibility‑first, ADA‑aligned UX practices