0:00
[Music] that's fun
0:09
C oh we're all right we're good uh my bad guys we have some technical
0:14
difficulties on my end Jonathan good to see you how how are you doing man I'm
0:20
doing great I'm super excited about this uh I enjoyed our little prein and uh now
0:26
I'm excited to get into the meet and heart of the conversation
0:33
definitely yeah the future of AI in retail I love that we have a little bit
0:38
of an overlap I'm not we're not interrupting each other it might sound like we're fighting uh while we're on
0:44
the show but we'll hopefully have this uh delay fixed in no time um so dude uh
0:50
what what tell me about the future of AI and Retail real quick oh I look I mean I
0:56
think that AI is going to uh affect every single aspect of human existence I
1:04
think that this is as big as you know the wheel uh this is going to Revol
1:10
revolutionize everything that we do from medicine to therapy to uh accounting to
1:18
uh legal issues all of this uh writing you know content creation all of it but
1:25
what I'm particularly focused on is finding the uses of AI in retail and
1:31
that's what trigonal is currently really focused on it's a really exciting
1:39
time all right welcome in live with Jackson Callum I'm your
1:44
show host we will be doing interviews for Visionary entrepreneurs and guest leaders who are building fantastic
1:50
Visions out
1:58
there hey what's up and welcome into Vision Pros live I'm your host Jackson Callum
2:05
founder and CEO of First Class business and I'm excited to have Jonathan Goodman on the show today we're gonna be talking
2:11
about the future of AI and and Retail with Jonathan uh there's really cool
2:16
things that are going on you you probably are familiar with things like chat GPT if you've heard of it um but there's also really cool ways to
2:22
generate images and what's fun about this is we're going to be talking about throw pillows we're going to be talking
2:27
about merchandise things that you can put your own custom art on but you can also get custom artwork assistance with
2:34
AI so that's one of the angles we're going to be talking about just a little bit since the holidays are coming up this is kind of perfect time to have
2:40
Jonathan on board as an artist and contributor to hopefully helping us with our interior decor and Beyond so uh
2:47
we'll be talking about all that in just a minute um sponsors cold click cold click is a system that we use for our
2:53
LinkedIn automation I highly recommend checking out I'm going to keep it short and sweet today but ultimately when it
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comes to getting out there as a Visionary and as an entrepreneur you want to get out there in front of as many people as you can but you also want
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to do so in a way that protects your systems and with messaging that's on
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point that helps people warm up to who you are cold click helps protect our accounts as we as we automate our
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Outreach um tap mental is another oh my finger is no pointing to it uh we got
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the screen share going on so tap meal. is another provider that works with us
3:28
 uh they are a client of ours Goodell Dave Goodall helps people with uh helps
3:34
business owners with their psychology and mindset in order to make sure they set up the right systems in the first
3:40
place for their brand he's got some amazing case studies with what he does uh we all face challenges limiting
3:46
beliefs things that that might hold us back from our past Dave does a great job of tapping into that and helping you
3:52
overcome it in order to streamline your services he mostly works with people in the blue collar space so think
3:57
construction workers uh obviously you know who you are if you heard that title to begin with but if you know somebody
4:02
who could use help building out their General Contracting firm or um you know help helping build their business at
4:08
scale if you know a stressed and overworked entrepreneur um who's in the in the probably one to 10 million doll
4:16
range annually at least then I highly recommend telling them to go check out what Dave's up to tap me to watch some
4:22
of these videos and see if he makes sense to work with um I also want to highlight the Water Project the Water
4:29
Project is the the place that we like to send our um I don't want to say our donations to but it's it's one of those
4:36
services that I'm just so lucky to have great drinking water every day I don't
4:43
have to think about where I get this yet there's people over the world who don't have access to clean drinking water and
4:49
I just I it just kind of hurts my heart and I want to remember this on a daily basis kind of honor and think well who
4:56
who can we help today and the Water Project does a great job of showcas casing different Villages that need help
5:02
and you can choose which one you want to help and then you also get to see the outcome um as they as they receive that
5:07
help so if you know of another charity that you'd like to support or where there's a lot of people suffering in the world right now if you got a link to
5:14
something that's a cause don't hesitate to drop it in the comments I'm happy to to consider contributing to it myself
5:19
I'm also happy to consider talking about it here on the show so we got Jonathan coming on board again as mentioned he is
5:26
an artist he's a specialist when it comes to AI as well and I'm actually going to skip the
5:31
formal introduction a little bit and bring Jonathan right on board since we are a little bit behind on the schedule and Jonathan thank you so much for being
5:38
here today we appreciate having you on Vision Pros live absolutely Jackson it's a pleasure thank you for having me
5:44
absolutely dude so there's there's certain uh aspects of your profession and your background that I really really want to highlight and make sure I don't
5:50
miss but I'm GNA put the mic in your hands this time what are some of those accolades you know without you know I
5:55
know I'm making you brag a little bit but um go ahead and tell us about what you do John Jan yeah so you know I
6:01
started in the do so I am always I'm a futurist and I am always on The Cutting
6:08
Edge of technology and that has led the path down to the AI experience and uh it
6:15
has been really really fascinating over just the past couple of months the way
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that AI has integrated itself into work
6:26
and life it's really quite amazing
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I that's all good no I appreciate you diving into uh the the subject at hand
6:41
and the you I can tell you have a longstanding vision as a futurist about
6:46
 um you know like where the direction of all this is headed uh we do have a video clip to show um regarding some of the
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throw pillows um and and designs that that you and your team have worked on uh
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before I show that clip though do you want to give some context yeah so uh trigonal was
7:04
originally a modern art gallery and unfortunately during coid we shut down
7:09
and being the future technologist that I am uh I kind of got back on the
7:15
bandwagon and I you know got into crypto at the time and got into nfts and that
7:21
nfts then led to Ai and so you know my I have a background in art graphic design
7:27
and photography from a a great School here in the United States and uh this
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the AI capabilities just really excited me and I said okay what what can I do
7:39
with this right I'm gonna print this out and put this in a gallery like nobody's gon to be interested in that why don't I
7:44
kind of make art that people want to have in their houses or you know as we
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progress in in our conversations I'll explain that yeah we have throw pillows now but the big plan is t-shirts and
7:59
skirt skirts and jackets and all these different things to have ai artwork in and so I have an assistant and the two
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of us worked all summer creating 500 different images in different categories
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space and romance and Christmas and Halloween and all this stuff and the
8:18
first product that we're putting it on is throw pillows and you know we're we're talking to entrepreneurs so I can
8:24
be very honest with you right sustainability is incredibly important
8:29
with it should be important for everybody but it seems to be really critically important when we're talking
8:34
to the younger generation they understand that when you're walking into a store that sells jeans and t-shirts
8:42
that for every t-shirt that's on that rack there are 10 that are heading to a garbage dump somewhere and they hate
8:49
that and so sustainability I partnered with a company that does print on demand
8:55
it's great as an entrepreneur because look I started you know I've been an entrepreneur my entire life I've been
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doing different projects and things like that and I ran a a a you know a clubbing
9:06
night club you know event thing and we would have to buy build you know pay
9:11
somebody to do t-shirts and that would cost thousands of dollars the design the
9:17
printing the the holding of the screens you know for the printing of the screens
9:22
The Ordering of the t-shirts all of that cost so much money and now print on
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demand really allows me as an entrepreneur to an AI to create the image put the image on a pillow if the P
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if the image isn't of interest to anybody ever I have it doesn't cost me
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anything I haven't lost any money and so I've kind of you know all of my
9:47
experience the AI the technology the art the the design the getting the print
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done and all of that all my past experiences rolled into trigonal now and
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it's it's so exhilarating and exciting to work on hey absolutely um and and you know
10:05
you brought something up that's interesting about the the current generation and sustainability being
10:12
important you know that that seed was planted I'm going to age myself a little bit here but I remember watching the
10:18
Reading Rainbow in kindergarten or first grade and on that show they shared the
10:23
story about a restaurant owner um was a it was a fictional book but the restaurant owner uh
10:29
loved helping the poor people and you know the people who had come to like he had this he had this system to where
10:35
whatever was left over at the end of the night they would give to people and then he kind of went corporate with his restaurant and they had restrictions and
10:42
rules around who he could give stuff to and couldn't and uh he you know he was now away from his family too much and
10:49
and yada yada and then he ended up going back to the type of restaurant that um
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you know he had originally and his family was happy and um we've we've lived with generations of learning a
11:01
little bit more broadly about different perspectives um right and and different ways of seeing the world that um I guess
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we didn't have access to in in decades past before that um so you know what's
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neat about it though you mentioned a good point while there's there's all those shirts that go to the garbage um
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that I think a lot of us don't think about how much waste you know is that in terms of your ability to be profitable
11:28
too right there's a there's a balance to be had on both sides of that equation now I do want to show these pillows real quick
11:34
so if you're looking for throw pillows for Christmas you might check out trigonal let's look at some of these designs real fast and we'll come right
11:40
back great all
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[Music]
11:57
right
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[Music]
12:14
um sometimes cynthy and I fight over the controls a little bit so we got a double dose of the holidays if you weren't in
12:20
the spirit before and now we brainwashed you to be um so uh those designs um do
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you mind walking me through the process how do you go about creating designs like that or you know what what's the difference between these and other throw
12:33
pillows we see out there yeah so you know we started off with chat GPT so we
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asked chat GPT what are the you know give us the the most interesting uh
12:45
things that people buy what are people interested in right and it would say you know uh Christmas and Halloween are the
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top two big holidays that people buy stuff for and we started there and then
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we would say to chat GPT okay well what what's really uh what are the summer the
13:01
common themes of Christmas and it came back and it said Santa and Rudolph and you know um uh Christmas Village uh and
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all these different things and then we went back to it and said okay with Santa what are some common themes with Santa
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that would be great for a pillow and it came back with well you could go with the old style of St Nicholas holding the
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candles or you could go with the more modern uh you know laughing jolly you
13:29
know St Nick um and so that's really where we did and then we took those we poured those into mid journey and we
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were reviewed hundreds you know for just finding the right one and so out of the
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images that we we stuck with you have to realize that there are probably you know 2,000 other images that we declined on
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so it was it was a great process I like that so I'll ask a uh I'll ask an
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interesting question um some people might see right through the the trick of
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the riddle of this but your first question that you asked C AI was um what
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are what are people buying remind me that question again it really caught my brain what what are the categories that
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people are interested in decorating okay great and so my question for you is who
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does that serve the most that question the business or the
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consumer oh I mean it certainly helps us initially right but we are targeting the
14:34
consumer overall so at the end of the day the consumer right absolutely 100%
14:42
yes I that's that's my that's my riddle on it you know is and yes it is you know and good for you for acknowledging the
14:48
fact that you win in this equation but that's the point we want both win if the business doesn't win the consumer
14:54
doesn't win because the consumer no longer has the business but when you when you're asking such a great question
15:00
to an expert like Chad GPT now you're extracting exactly you know what the
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consumer wants with a with an AI that understands scale that understands
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what's happening in the world and understand you know we also went through uh here at triagonal we went through
15:17
training on chat PT so we're not using uh the you know basic level of chat GPT
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we have uh a lot of people don't even realize this but there's something called C some instructions so you can go
15:30
if you have a chat GPT Pro you can go right by your name down at the bottom on the left will be you know three little
15:37
dots and you can open that up and you can see custom instructions and what that allows you to do is put in
15:43
personalities characters right so we say okay for this project we're going to put
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in a visual artist and we tell chat GPT exactly who we are as that visual artist
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what we're interested in we're interested in throw pillows we're interested in creating products for a consumer and then with that we then ask
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the question right so instead of the overall you know General chat gp4 Pro
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you're asking a question to and somebody asked me this how how do I look at this
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analogously and think of it as the Library of Congress chat GPT is the Library of Congress but with custom
16:23
instructions I'm able to walk down one specific aisle of that whole Library of
16:29
Congress and so I'm asking chbt very very specific questions within a confine
16:36
of information that it holds because you're talking about trillions of data points that chat GPT is working on right
16:43
and if you can narrow that down and get more specific data then it's not like you're just having a general
16:49
conversation with an AI you're having a specific conversation with a very
16:54
specific AI dude you you brought up a super interesting point I love the analogy um you know of the the Library
17:01
of Congress and then you've also got kind of like um uh Iron Man's assistant
17:07
right they're with you but they're not and and they're not pushy right it's not like somebody's selling you on something
17:13
you then can turn to and say okay we found the aisle but here's what I'm looking for specifically right and you
17:19
then don't have to go through thousands of books in that aisle it pulls out the the 10 and if you mess that up just ask
17:25
a new question to get the next it's I mean it is a brilliant concept it's something that needs to be used more so
17:30
um with that said Jonathan I'm going to ask you what we typically lead with which is based on where our
17:36
conversations headed about the future of AI and Retail who should be listening right now do you think why should they listen to you specifically and what do
17:43
you think they're going to get out of the rest of today's show so I think you know who should listen are entrepreneurs
17:49
right or people that are thinking about being an entrepreneur I think why they
17:54
should listen to me particularly is because you know the last couple of
18:00
years even though I have 20 years of corporate experience and the last 10
18:05
years have been very entrepreneurial there have been incredible successes but there have also
18:12
been tremendous failures right and trigonal was unfortunately started off
18:18
as a failure and then I pivoted to a much more successful you know Avenue of
18:24
Revenue so I think that I understand the struggle of the entrepreneur particularly the solo entrepreneur they
18:32
they are you know working day and night to get their project seen her and make
18:37
money from it and there are many many pitfalls there are you know there there
18:44
are pitfalls that you can't even account for right for instance how could I have accounted for coid how could I have
18:51
accounted for my doors shutting of my gallery right right and I think that all
18:58
of that is you know is the is the entrepreneurial spirit that you have to
19:04
kind of persevere through could you become depressed from it yes you could definitely become depressed from it
19:10
could you lose a lot of money yes you could lose a lot of money but the learning that you get from being an
19:17
entrepreneur is one day in the life of an entrepreneur is like an entire year
19:23
in corporate you are everything you wear every hat and it does doesn't matter
19:28
whether you're a solo entrepreneur or whether you have a team of 10 you're still managing every single aspect of
19:36
your business and that requires a tremendous amount of heart it TRS a
19:41
tremendous amount of focus and a little bit of luck and that's you know that's
19:48
that one thing that a lot of people don't realize you know being an entrepreneur you know your you know
19:54
especially depending upon what your family Dynamics are not every everybody should be an entrepreneur not everybody
20:00
has the financial economic capability of of going out there and venturing out
20:08
into areas that they may not have full expertise on you know one of the things
20:13
that I wanted to kind of count cat you know into this conversation is the incredible opportunities through the SBA
20:22
and other government organizations to get funding right a lot of solo
20:27
entrepreneurs and individual entrepreneurs that are building their business they don't understand that
20:33
there are there's money out there there's money in loans there's money in
20:38
Grants there's money in investment and you have to the the greatest thing that
20:44
you can have is a business plan right and if you have a solid business plan and then you send that around to people
20:51
you are able to have a conversation and even if you're not a great presenter your business plan can speak for you
20:58
H well said um very important topics uh you know Jamie Jamie karna Lima comes to
21:06
mind uh if you haven't ever heard her story you might want to look it up see if you can find it but she talks about
21:13
the hundreds of NOS that she received from people over years and the amount of banks that turned her down for loans
21:20
before she found one that would work I mean her diligence and persistence with
21:26
building her brand that eventually became a billion dollar brand um I think even multi-billion like that's not the
21:33
story that's not where it started it took years of hard work to get to that
21:39
point and I I mention that because the more common stories are a little
21:44
less um I don't know they're a little B Less close to home um but they are just as important even though they did have a
21:51
little bit of a leg up like Bill Gates for instance most people don't realize that yes I mean he he wouldn't have
21:56
succeeded without his parents and he gets gives 100% credit to that and he did have a little bit of backing but his
22:01
first apartment was not apartment he lived in his office they
22:07
showered at the YMCA um you know and they they they worked 247 ate pizza they ordered pizza
22:13
every day and that's like what they did they were just so dedicated and diligent I'm not saying that's the way to live I'm not saying that's the only way to do
22:19
it but I think it's very helpful to realize the amount of character that has to be built when you're going to run a a
22:25
business of that magnitude you have to really be willing to make yourself your best self in many different dynamics
22:31
that maybe not be required in in other types of occupations um so it does it
22:37
takes a strange person to want to do this yeah no you can understand that it's very difficult for an entrepreneur
22:44
to be both a great developer even in the AI realm and then also be a great
22:51
marketer and a great salesman right very hard you know I've done these businesses
22:57
left right in center and you know there's one brain that is thinking my
23:03
finances and uh what do I need to get done in the day and then there's the other one oh I've got to go to a
23:10
cocktail reception and try to introduce myself and try to be really nice to everybody because maybe somebody will
23:16
throw some cash at me to be able to work with me on a project right so all of
23:21
those elements have to be so round welld developed it's very it's it's a
23:27
challenge Michael berer um Gerber rather sorry
23:32
Michael berer Michael Gerber in the emth talks about that too um you know to again power down on what you're talking
23:39
about this is so important and he kind of gave us the permission to be schizophrenic um to to some degree where
23:46
he talked about everybody has a skinny guy and a fat guy in them um you know and that person's constantly pulling on
23:52
your brain you know do you eat the cookie or do you go exercise um you know you got those two people and your
23:58
shoulders and the entrepreneurs have the futurist the Visionary the entrepreneur
24:03
the manager that lives in the past and the technician that wants to do everything in the here and now and you have to learn to channel those if you're
24:09
going to uh you know like build something important and then you have to create procedures so that other people
24:15
can do those things and you're not divided um so constantly but let's talk about your vision real quick for those
24:21
that you serve Jonathan um what would you say it is and that can and I know there's multiple facets so feel free to
24:26
go the route of those who are looking to use Ai and Retail or those who are
24:31
looking to buy products um in fact you know what let's start with the AI and Retail and the next question I ask you
24:37
will guide you towards uh those who are are potentially going to buy uh throw pillows and Beyond from trigonal and and
24:44
yourself so yeah for those of you serve in the AI retail space what does that Vision look like it's funny because you
24:49
know when you ask that question I immediately kind of go to my other job which is a fractional CMO right because
24:55
what is the vision for those you serve uh that can be you know helping other entrepreneurs to really get focused and
25:02
and find their way through you know whether it's the loans or the investment or anything you know we're just pivoting
25:09
right but yes we can go to the AI side which is you know first of all this is
25:15
about me this is about what I want to do I wake up every morning and I'm
25:22
fascinated by AI art right I want to see what can be done and what's been amazing
25:29
over the past several months and I say the past several months even though AI has been with us for a while but the
25:35
radical changes of how art is made right just within this past month we've had
25:43
Dolly 3 which is a Microsoft product integrated into chat GPT which has never
25:49
been done before so now I can literally talk to chat gbt and say I want to
25:56
create a throw pillow in image for Christmas give me some ideas and not
26:01
only does it give me the ideas it then says would you like to move forward and use doll3 right so incredibly
26:07
revolutionary I personally don't use dolly3 on an everyday basis I'm still using mid Journey because I enjoy kind
26:15
of the push and pull and and writing the prompts that are required to get mid
26:20
journey to work well but still getting back to your original question of you know how who do I serve you know how do
26:28
I serve them well it's understanding what the consumer wants at the end of
26:33
the day right that's got to be my core and you know maybe it wasn't throw
26:39
pillows we'll see like how the year winds up I think that throw pillars are
26:45
fun and unique and you you know want to decorate your entire Christmas but we
26:50
also know that t-shirts do much much better than throw pillows people love
26:56
t-shirts with words on them they like basic kind of designs that just Express
27:03
who they are and so we are kind of looking at that and pivoting but of course in those last couple of months
27:10
the technology within AI to be able to produce you know uh flat generated
27:17
prints the um uh I'm I'm losing the word
27:23
uh you know the the illustration to be able to print on you know a flat surface
27:29
has radically changed right so what you look at now for the throw pillows is everything has a background and
27:36
everything you know as opposed to you know uh what would look like a sticker
27:41
on a t-shirt it has screen printing yeah it's screen printing right exactly that that's good I just learned that word
27:48
this weekend so perfect timing yes awesome man and okay good so the uh
27:55
Dolly um we might we might might come back to that because one of the things that came to mind Jonathan I this is you
28:01
know you're serving all of us in this regard if I tell somebody like if I say if I find somebody who says hey I love
28:07
sports Jackson where can I watch sports right and they don't know I and I say hey have you been Have You Ever Seen
28:13
ESPN before and they're like no I've never heard of it um mean like I just gave them a massive massive uh
28:20
opportunity to go tune in and learn about all sorts of different sports things that they didn't have access to
28:26
previously Dolly's one of those um you know like if if you're unaware of it then like you have no idea what what's
28:33
accessible there what are some of the other um AI art resources hubs
28:38
communities that you gravitate towards and you're like man I'm I'm glad I have this archive to expand my vision with
28:46
yeah so I'll tell you uh AI Advantage is a phenomenal group of people uh I've
28:54
taken the prompt engineering course with them that's what kind of kicked all this off uh there's a Discord for AI
29:02
Advantage there on LinkedIn um eigor uh p pagoni uh is the head of that uh I am
29:10
one of the mods in the Discord when I have a minute to be a mod which you know is you know just kind of guys hanging
29:17
out and making sure the people are being okay in the Discord chats um that's a
29:22
lot of fun and you know being in that environment and being in that community we also have a Sunday uh contest every
29:30
Sunday at uh I think it's 1 or 2 pm every Sunday I'm a judging that so we do
29:37
uh for an hour and a half all of the people that want to kind of test out their AI skills we have uh we have about
29:45
four contests for them it's a 10minute contest you have two minutes to upload
29:50
your artwork and then it gets judged so it happens four times during that event
29:56
at uh in on Sundays all of that kind of stuff uh really yeah there you go
30:02
there's the AI Advantage um and they have um if you go over to the AI course
30:09
 uh they've got a great course they've got a shop uh where they have the uh book of the characters the 600 different
30:15
characters of custom instructions and that has really been and you know what's so amazing about this is that I bet less
30:25
than 1% of your audience probably is in is doing Ai and is involved with chat
30:31
gbt and mid journey and you know uh Dolly th I agree with that but let me
30:37
tell you it's coming it's coming for everybody and the more that you know how to work with it and the and getting in
30:44
now and understanding what the root un what the root comprehension of the AI
30:50
functionality is as opposed to then coming in saying oh okay I need my
30:57
accounting done I'm going to hire an AI bot and not really understanding how that AI bot works this is really the
31:04
time to get in and it applies to everything you know I'm so I write
31:10
articles now for LinkedIn right and those go into my uh my my page on
31:16
LinkedIn and I work with so I should say that on top of the custom instructions
31:22
and I know I'm getting technical I have something called professor synaps Professor synaps kind of manages the
31:29
entire conversation but step by step if I say to them I want to write an article
31:35
about you know this year's Comic Con it will ask me questions it will pull
31:40
information out of me that is vital to the article and then help me write the
31:46
article right you said before you have ADHD I'm dyslexic so for me to write an
31:51
article to sit down and actually write 500 Words it would take an entire day
31:57
but within two hours I can have this conversation with somebody I don't know if you've watched uh our flag means
32:05
death have you seen that show I'm sure some of your audience has right but there's a character Steed and this
32:12
professor cobs writes and talks like Steed very Upper Crust kind of British
32:18
you know humorist and so I'm having this conversation and he's asking me these questions and from that conversation
32:26
he's able to build that article and it's remarkable that yes it's not me writing
32:32
word for word but it got every single point across and it not only that it took out some of the negativity it makes
32:39
it very positive because at the end who wants to read a LinkedIn article where I'm crying about something that failed
32:46
right but if I wrote an article about something that failed and how I pivoted that and then explain you know the
32:53
psychology behind that and that's all that's all chat gbt that's all AI
32:58
amazing you know stuff it's big we were I was looking at headlines uh just two
33:04
days ago for somebody we hosted named Jeff Schwarz he's in the Geo fencing space um I've never used Geo fencing um
33:10
and I've oh uh the ability to Target a specific building for instance um you
33:17
know so you might Target a mall for your ads um you know or on the Riverwalk you
33:22
might if you run the Riverwalk in San Antonio there's a lot of Geo fencing purposes that could make sense for helping people see your ad at a nearby
33:29
venue um so um it's a it's a really neat technology but I don't know how to speak to it from a marketing standpoint and
33:36
from a attraction standpoint so I use chat GPT to help me with that um and I said okay I need 10 headlines for a
33:44
podcast about Geo fencing um right and then we said okay let's give me 10 headlines for a podcast about
33:52
geofencing that uh is designed for business owners who make $5 million plus
33:58
annually RIS redesign it and I said now um add more Intrigue to the the
34:06
headlines um and I I said make it make it more um irresistible and uh you know
34:13
captivating and chbt responded oh uh you'd like me to make this more intriguing great like wow um that's fun
34:22
yeah the article that I was writing for me was very verbose you know the Dark Night of the storm in the wind you know
34:29
and I was like you know calm down on the verbosity and it came back and we rewrote it the right way but it was I
34:36
took all those it took me maybe maybe seven minutes total to get 40 headline
34:42
options I copied the whole thing and sent it to Jeff and I said hey if your
34:47
team could choose 10 or pass 10 back you know by the way thank you Chad GPT um you know and then let him know
34:54
transparently that that's how we came up with those and and so it's going to save me all that time while getting their
35:01
creative Wills spinning and now they can inject what they need to to make those headlines really catchy to help people
35:07
understand the value of the episode at hand and did you use the did you use Bing when you were using chat GPT for
35:15
that I don't think so teach me because now chat now Bing is integrated with chat GPT so I have an article coming up
35:22
about you know Amazon kind of squeezing the small the small Entre R preneur
35:27
right because they get you into the FBA and then they you know jack up the prices and all this different stuff and
35:34
chat gbt wasn't really understanding it and I said you know what go out and do
35:39
your own research and it went out using Bing and it did this whole entire thing it took about 20 minutes for it to
35:46
gather information and it said oh wow I found all of this information about you
35:52
know the reduction of small entrepreneurs in Amazon because and it was amazing it was like having a
35:57
conversation with you where you know you were then sitting there and typing out and finding all this information and it
36:03
informed you correctly and now you could write the article appropriately oh my goodness okay can you do me a favor
36:10
Jonathan yeah that went halfway over I caught the concept enough can you do us
36:15
a huge favor and after the show create a loom video of what you just talked about
36:21
to Showcase how that works sure I hate to put video is but I will ask loom
36:28
video has like your video in the corner um it's you can do this on Zoom too but Loom uploads it automatically online so
36:35
that you can it's like those training videos where you're in the bottom corner and you're walking people through your screen of how to do X Y or Z makes it
36:42
really easy for people to we'll talk about after um but yeah man that would be so cool to see that in action because
36:50
then it would make it far easier to follow monkey see monkey do style absolutely yeah yeah yeah yeah you know
36:57
that's half the thing with with AI is I don't think a lot of people understand how to even interact with it how you and
37:04
then we end up condescending when we're talking about how we do all this and in fact I'm GNA show real real quick since
37:10
you got me on the subject and you're already leading the way down the path um I've got a I've got chat GPT open I
37:16
finally added it as a tab as a pinned
37:22
Tab and committed to it I don't oh let's see here that's my official report come
37:28
on now um that's why I got be careful going live where did my chat gpt1 go share screen let's go to chat GPT maybe
37:37
it won't let me that would be that would be a possibility um let's see here chat GPT
37:44
let's try again oh yeah it let me there we go you guys see my chat GPT here yes
37:51
now why don't you start a new chat you see that okay yep start a new chat let's do it let's hit it and so first of all
37:58
do you see where your name is and you see see the three dots yep there you go click those three
38:04
dots man I got I got the non I got the non-paid for version hav't committ custom instructions open up custom
38:10
instructions there you go just a little information okay and so there are two
38:17
parts to the custom instructions so and it well and this is what eigor has
38:22
produced in the 600 you know characters so you would go in and you would say I'm
38:28
an entrepreneur and I'm writing an article about SEO and you would then
38:34
find the SEO content writer and would provide you all that information but right here you could do it yourself you
38:40
know what um where are you Bas all those questions and you would fill that out and then the bottom half also you you
38:47
can follow eagle and kind of get a better understanding but now I got I gotta ask I got some begging burning
38:53
questions inside me right so um I don't think I'm that unique in this regard but I am I am more difficult and more
38:59
pronounced than most people and that's I hate being boxed in right I I I like to
39:05
study it I'm like don't no I'm not just an entrepreneur I'm this and this too so um there's like this inner like sight of
39:12
me that argues and says don't put anything in this box but I want the argument Jonathan like like you know
39:19
let's let's debate this out so I'm saying okay wait a second I want to make sure I don't actually B I don't want to
39:24
P so here's I listen to Pandora I hate Spotify I don't want Spotify I don't want a curated list that I'm going to
39:30
run into the same song I want to be surprised with new music that's just how I do things right but so so talk to me
39:36
about that um have you ever seen 2001 in Space Odyssey yeah long time ago you know you
39:43
know the scene uh where the astronaut has to disassemble how I don't remember it but go teach me
39:50
but but there are these cubes and he has to each one has to release and he has to take each one out that's what a custom
39:57
instruction is right okay think about it that way you can put in right now a
40:03
custom instruction for a visual artist and do your work and then take that out
40:08
and you can put gone and well it's it's gone but you've done your work right but
40:14
I mean once you taking it out it's not gonna reinl is what I'm looking for right correct ah and then you put in
40:21
let's anog accountant right and so now you can ask it specific accounting
40:28
questions and this is all within the same chat so then all right I'll play nice in okay I'll touch it then because
40:34
I was worried because then what happens in Pandora is if you freaking like a song on there then it just starts
40:39
serving you songs that sound just like it I'm like no I don't touch the like thing I don't touch anything I don't want my system broken right um but okay
40:47
here okay so I can put in here I do it now now I I would learn how to do the
40:53
Customs instructions correctly but I wanted to show you at least where was right oh gota so when you learn it you
40:59
talking about going into eor program to learn it yeah yeah yeah yeah or you could just buy the Customs instructions
41:04
itself but are we gonna go into Bing are we gonna do chat GB yeah all right I'm
41:09
I'm getting like shiny ball syndrome all over the place all right chat GPT we're going
41:15
back we're doing the Bing thing all right so I'm in settings we at no no no you can you can get out of settings I
41:21
just wanted to show you that okay so now go to chat gp4 you may not have Pro so
41:27
let's okay you do not have okay so you don't have plus okay you gotta have that
41:32
to get the beinging set up yes the Bing the C the the the plugins uh there's a
41:39
lot of stuff that comes with that $20 a month it is the best absolutely um you use it and I
41:48
gotta use it I know I'm getting I'm getting real close I I if I we weren't live right now I'd be like all right let's just pump this out and get it
41:55
done to present I could show you yeah you can show so let's see we got a few minutes for sure let's see so
42:03
let's if I say share screen and then I go here let me hold on let me set this
42:11
up to the right page [Music]
42:17
 um let's see crafting product descriptions um yes perfect okay where
42:24
did you go here you are okay we go here share screen we go there
42:32
and I'm going to show you exactly where
42:38
 um there we are yeah let's see oh so
42:43
this is right so um oh I like that pillow let's go back to thought leaders
42:49
okay so this is my thought leader conversation you can see at the top here I'm web browsing uh right here you see
42:56
that um what's that mean uh so that means that it's connected to Bing right
43:03
okay got it um and so now I'm going to try to find so for those who are newer
43:09
the difference is uh from what I understand chat GPT without the web browsing is limited to an archived
43:16
database kind of from the past versus when you're doing 20 it stopped in 2001
43:22
correct right so you're missing all the data from 2001 to 2020 3 versus when
43:27
it's plugged into Bing you're then getting all current information I would imagine is that
43:33
correct yes Absolut up immediately up to date absolutely wow that's a huge
43:39
difference um so here I am talking to uh chat gbt and then it didn't really
43:47
understand uh what the dynamic of Amazon and I were um and then you know it says
43:53
you know shall I proceed in getting this all together together and finding the data and then it lays out the article
44:00
right so this is this is an article about uh one of my other companies we
44:05
worked with Amazon we were doing one one quick question Jonathan so what did you
44:10
tell it what did you prompt it to get that to go gather that information what was your prompt for that um I said do
44:18
your own research like just like that you said was do your like you just put do your
44:25
own research and it did I I so you know I'm explaining to it I I'm explaining to it that uh you know
44:33
here's the scenario right so I had a company that was selling parts and
44:38
accessories for a specific product line and um the manufacturer did a direct
44:44
deal with Amazon and I was explaining to chat gbt that this happens a lot and it
44:51
wasn't really understanding it and so I said okay you're clearly not
44:56
understanding that this happens a lot this didn't just happen to me this happens a lot go out there and find
45:01
articles about other entrepreneurers who have struggled with the manufacturer
45:06
direct to Amazon relationship and that's what it did it went out it found those articles it compiled everything it said
45:13
Okay I I see that you know between 2016 and 2020 there has been a 30% dip in you
45:21
know small entrepreneurial businesses working with Amazon really really incredible up to-date stuff really
45:27
amazing wow yeah yeah but you gotta pay that $20 plus for
45:33
CH I gota start using it more I very very rarely turn to it you know it's kind of like when you're getting used to
45:38
I guess I don't know using any new technology like you you only start like dipping your toe in the water sometimes
45:45
I need to just Dive Right In yeah you got me on it now it t it takes a couple of months and then what you find is you
45:51
actually can't live without it you know super human powers with it yeah yeah I wrote an email this morning that I had
45:57
to kind of like how am I going to write this and I was going to go to chat GPT but I said ah it's just a two sentence
46:03
email I don't really need to you know but I needed to talk to somebody and tell them this is where the email that
46:09
I'm sending what do you think instead of using chat GPD so it's a little bit of a crutch but I think it's a good crutch
46:15
it's a great crutch it's an important one you know we we have a little bit of an ego it's not a little bit of a crutch
46:21
we as human beings have a little bit of an ego we put the ego aside um we likely get better results so that was awesome
46:27
man that was uh it was very practical and useful for anybody who's listening um we are almost out of time I'll give
46:32
you one more opportunity though um one let's let us know what's the best way to connect with you and and and in what
46:37
context um do you recommend we connect with you two feel free to drop one more powerful lesson you've you've been
46:44
you've been on a roll so yeah so I think uh follow me on LinkedIn I think that's
46:49
great um and connect with me uh I would say follow me and then ask me to follow
46:55
you uh a lot of people ask me to connect with them and they're not already following me which I think is
47:01
interesting so understand understand how LinkedIn works and you need to follow me and then I I'll consider following you
47:07
if it's you know as long as you're not you know pitching me something to buy that I don't need I'll probably connect
47:12
with you um also follow trigonal Gallery uh our website uh subscribe to the
47:18
newsletter because and I'll say this so the newsletter is really primarily we're
47:23
not pumping you with you know bye bye bye what we are doing is we have
47:29
connections that we are doing uh collaborations exclusive collaborations and so that's where the newsletter is
47:36
really interesting for people if they want to get you know we're only producing 50 of this one thing with you
47:43
know with that company and if you are into exclusive stuff this is you want to
47:49
get on that newsletter then follow us on Instagram follow us on Twitter we're you know pumping out all of our artwork
47:55
every single day so do that um and then what's a what's a great lesson you know
48:01
belief I think belief is incredibly important you have to believe in yourself you have to believe in your
48:09
project you have to believe that you can do your project and then make sure that
48:14
other people believe in you and the project oh I love it Jonathan that was awesome Vision Pros go get it we're
48:21
going to go get it we love you guys everybody have a great day Jonathan thanks so much for joining us the show man this was awesome absolutely Jackson
48:27
thank you for having thank you for being here today I'm really happy that you tuned in to Vision Pros live I'm looking forward to seeing your reactions as
48:35
these episodes continue to move forward this is going to get more and more fun we'll have more and more engagement as
48:40
well we'll invite people to participate in the show and thank you for giving us your time and attention