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all right and welcome once again to the power lunch live show after a oneye
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Hiatus we are back with the power lunch live show and I just remembered it's been a while usually I would be all like
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I am so cryptic you don't know who my guests are because I haven't revealed them yet but I guess I already spoiled it so here it is Jonathan Goodman's here
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the concept of this show is that we bring together a group of up to four speakers on various topics never know
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what the topic is going to be I mean I know because I can look at the list but it's not like I sit down and plan and say oh we're going to talk about AI
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today I bring in speakers who believe their interesting enough to be on the show and then my producers Serendipity
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random happen stance because Universal forces are much cheaper to employ than humans we'll select which speakers go
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when and bring them together we have an interesting conversation and the people who are meant to show up do and the ones who don't don't so we had four speakers
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on my spreadsheet but we have one speaker on the call and he is the one who's meant to be here so welcome
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Jonathan Goodman to the re inaugural show of the power lunch live show thank
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you so much Michael it is great to be here uh you're a fantastic host and I'm excited to participate in this awesome I
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thank you for giving me credit in advance because you haven't seen if I'm a fantastic host here or not but I guess I just have that Vibe or it's polite to
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say so setting the expectations so I will briefly introduce myself and
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then I will tell you about our guest right here so I am for those you who don't know me Michael White House the
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guy who knows a guy since the main way that's distributed is on my social media you probably know me but if you don't
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I'm Michael White House I'm the guy who knows the guy and you may be watching this on my social media um the purpose of this show is to meet awesome people
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but the thing that I actively promoting is JB connect what's JB connect you may ask it is the best virtual networking
1:53
event on the internet I will give you a little Banner here look this's website
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it is a dedicated networking event it is a networking event that is not you know you know you go to those dayong events
2:04
and they're full of speakers or they're full of uh pitches or they're full of things that aren't networking well I
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decided I want a networking event that's just networking all networking all the time so that's what JV connect is you
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will leave with dozens of meetings on your calendar if you want to or if you're at the stage where you're like I
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don't need dozens I need three just the right people you can do that too you can just sit there and sift and be like nope
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nope nope yes nope nope nope it's built to work for introverts for extroverts
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for people who want to meet a lot of people people want to meet a few people if you are need to network in any way
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shape or form this is the place we got some awesome people coming and that is our pitch now let's get on to our
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interview it's Jonathan Goodman who is Jonathan Goodman I'm gonna read the bi
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he sent me and we're gonna hope it's true um Jonathan Goodman is an accomplished entrepreneur and Technology
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Visionary with over three decades of experience he holds degrees in graphic design computer science and an MBA which
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provides a multi-disciplinary perspective to his work as vice president at helard Consulting he has
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led the company's transformation into a leading AI consulting firm offering services such as AI strategy Consulting
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and Aid driven business transformation Jonathan's expertise extends to founding
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trigonal Gallery pioneering AI generated art and serving as a fractional CMO driving Innovative marketing strategies
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his career is marked by a Relentless pursuit of technological innovation and business excellence and that's his
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website which I probably should have put up while I was talking so that's you can find that is how you can find Jonathan
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but Jonathan welcome to the power lunch live show thank you so much thank
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you so tell us a little bit about what um what AI transformation for business
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is well so first let me start off uh Howard Consulting has been around for about 15 years we started in the SEO
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website creation uh I then uh dabbled in crypto fortunately and uh nfts and then
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have found my way to Ai and am now bringing the skill set to my team so
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that we can better uh help our small businesses that we work with we also work with large businesses but
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essentially the transformation that needs to happen is there are many
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positions and look I'm not a you know let's fire everybody and have ai do
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everything but there are positions in large companies in small companies where
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they are they're pain points and those pain points can be reviewed and examined
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and we can utilize AI build Bots specifically for those those incidences
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those skills that are needed and the work that needs to get done and simplify
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the the number of workers so that the workers that are there can work on more
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harder things right you know uh in the accounting department there's somebody there who's taking receipts and they're
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entering every single receipt right and then that goes in through some process
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and somebody else has to take a look at it if you could take put all your receipts on a table take a photograph
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and have ai review those that photograph and can see all the receipts and then
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put everything into an Excel spreadsheet and put that into your accounting tool you've saved hours and if not only that
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possibly been able to reduce staff allowing you to focus more on what you do because so many small businesses are
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disrupted on a daily basis by things that don't actually help their bottom
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line and that's where we come in we work with the small businesses every small business is unique we don't have a
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project that just can be perfectly fit into every small business and so we work
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with the small businesses to understand exactly how they can utilize Ai and then we build those Bots for
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them and yeah a couple things come to mind with that uh one of which is is the
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some people like oh they're gonna take our jobs which I always point out that machines have been taking our jobs for 180 years and yet we still have Labor
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shortages so machines suck at taking jobs because what if we're not meant to have jobs what what to have jobs yeah
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what if we as as creatures on this planet are supposed to enjoy our lives
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to the fullest you know a lot of people think about Wall-E and those you know the captain of the ship and he's in a
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hover thing and they're all drinking sodas and they're all big and they were sitting in these chairs and they don't do anything because everything is
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perfectly put together through Ai and that is very much you know maybe that's
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what we're really supposed to be maybe we're supposed to be relaxing and enjoying life instead of being stressed
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by these you know little T T that then take up the entire day yeah well and
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that that makes I mean there's an economic and policy issue that you have to shift the structure of the economy for that to work but I'm all for it um
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but the other thing that that we tend to find is when people are given Leisure they don't just sit around and drink
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milkshakes all day they start creating art and music and they write and they
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act and they they study and they you know yeah they live and they feel feel
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Joy so uh very short is actually I believe scheduled for a later show but he popped in he's like hey can I jump in
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I'm like of course you can if the universe wants you in here then you're going to be in here and that's a is actually perfectly segue to what what
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Jonathan was talking about um because Barry is the the ambassador of joy and
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uh bar we'll get to you in a second I just want to bring up one other technical point with with Jonathan before we pivot into that which is one
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concern um aside from all you know the moral questions whatnot it just accuracy uh because at one point you know they it
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was hallucinating whatnot so how trustworthy is AI if you show at all your receipts actually capture all the
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receipts and not miss them or misread them or or whatnot right so the way that we build our Bots is utilizing a
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knowledge base so not only are these Bots connected to some of the best llms
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which are large language models like chat GPT 40 and Claw but we actually we
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fill the knowledge base specific to the bus businesses we take in their business
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plans we take in all the history if they have a history you know what they do the rfps that we they respond to the you
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know legal ramifications where they work legally within you know their scope of
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the industry and so that narrows down the opportunity for the a for the AI
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systems to hallucinate now you know look it's not great at calculating math for
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some Reon some weird reason right it is math but it can't calculate math but there are obviously checks and balances
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right somebody has to review even if I'm even if I'm creating a blog post using
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AI I still manually have to review that but the hours that it would take for me
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to write that blog post as opposed to having AI write it and then I review it
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are significantly different absolutely yeah yeah I actually just posted to Facebook like an hour ago um a prompt
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for people to use which is I'm about to post this at to Facebook what should I know about it and then you put in what
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you're about to post because it will that's a general you know like hey
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Jonathan look this over for me because if you have a historical error and you give it to a friend they're G be like uh I don't think it was I don't think it
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was 1875 I think it was 1857 um if there's a a a grammatical
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error if there's H actually I put through a couple test cases and one of them had caught grammar errors one of
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them it c a technical historical error and one of them it said this post could
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contentious and may offend some people you might want to it was very gentle like maybe you should try saying my
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opinion is and what is your opinion let's discuss this instead of making a declarative statement it was actually really like a Nuance explanation
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but say you know what we say in the industry this is as bad as it's going to
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get this is the worst versions of AI that we will ever work with and they are
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continually getting upgraded and improving so yes it's very possible that there may be hallucinations in a bot
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that I created this year or this month or this week but I assure you that as
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the improvements happen look we just had a major in you know just 40 right chat
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GPT 40 is such a huge launch difference between four and what's coming in gp5 is
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revolutionary unbelievable stuff absolutely yeah well and you know that your $14 an hour employee can also
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hallucinate or make mistake absolutely or be on drugs and actually hallucinate so you never know um but uh yeah so
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that's that's kind of thing you talk about like humans can do the work AI can check it AI can do the work humans can check it AI can do the work and then AI
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can check it there's all kinds of things but let me let me bring in uh Barry into the conversation because I've got I have
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have his bio from from the the show in two weeks that he's gonna be on
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no next week I think I don't know anyway so but anyway I've got a buy I'm gonna read it for him I'm bring him the
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conversation Michael you can just say he needs no introduction I I could do so funny story
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I was running a uh a summit a few weeks ago I introduced uh one of the the key
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speakers you know my usual is kind of low content high energy introduction um
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and the speaker was like oh I'm gonna need more than that from you and actually called me back to introduce him more so but I'll give Barry that the
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short introduction Barry is the ambassador of joy and uh once I give him the mic for a couple minutes you'll
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understand why um but he he has overcome some amazing thing oh yeah I didn't realize you had a
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new book yes well that's one of the things that's a great segue Michael so let me do two things number one good day
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beautiful boun be loving Immortal beings and goodl looking people and now Michael and Jonathan how can I make the
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categorical statement that all the thousands of not tens of thousands of people that are watching this are all good-looking because by definition if
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they tuned into this business session Michael and you means they're always looking for and finding the good in life
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that's a good-looking person Jonathan right looking for and finding the good so what a great way to have a segue to
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what I want to ask Jonathan about because I just did publish another book i p I'm happy to say we published three
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books last year the joy of living because I am the ambassador of joy not
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joy joy which stands for Journey of you so we published that book we published a
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book called pocket full of acronyms because that's how I love to live in life with words that make a difference
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you're a Madman Jonathan do you know that am I you haven't met me yet you
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know because mad mad stands for make a difference ah excellent you're a mad man you're making a difference in the world
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and the third book we published is called oh shift and we use Scrabble tiles o and then s Ai and the F below
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the line and then the T because most people drop the F and shift and the other stuff happens and the four fourth
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book we just published this year is called reframing The Art of Living so the per I want to ask Jonathan three
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questions sure actually I'll make a statement I feel like we're living in n
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in 1783 in England the beginning of the Industrial Revolution okay we had the
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the Lites who were compa you know going against and by the way they had an interesting point because what they
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thought was happening was happening they just didn't get on board with it that's all other words will jobs he lost yeah
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you cannot stop Pro right that's the good news will there be more jobs built and created that do more for the world
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yeah okay leave that aside so that's how we we're in the AI Revolution not the Industrial Revolution great so I just I
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don't like writing but I love publishing and people reading it and we do well I'm
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writing another book right now Jonathan yeah and I'm specifically using AI doing
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what you said Michael I I have somebody doing it for me so I'm trying to do as
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much hands off as I can and having them write the chapter I gave them the voice
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as it were the outline of the things we've gone through three iterations and
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finally on the third iteration no the fourth iteration it's a good voice and it flows
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and it's happening and the whole book which will be about 170 pages is going
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to be done through Ai and I am saying to you and I'm I'm
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going to ask the question you're right whatever we have today in whatever the
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next period of time is it's much like the RoR scale for uh I lived in California for 45 years so on the RoR
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scale if you know ever been in California Jonathan I'm familiar with earthquakes I live in New Jersey and we
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just recently had an earthquake that's right you had a 6.1 and people are wow my gosh the world is
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falling apart the difference between a 6.1 and a 6.2 is not just a tenth of it
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it is a factor of 10 okay so it's 10 times so as you're right every version
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of chat gbt whatever is is going to be that much greater so what's right now I
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just sent out I'm talking about an employee we have in Bangladesh who's conversing with this
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the stuff I'm just so impressed by young people who can do these things me no
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it's okay I'm so it's not that I can't do it I I choose not to young people doing it and I said to him name is afnan
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okay I want to do one of the books I want to use AI for audio yes how do we
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do that so I'm asking you Jonathan how do I do my book by AI in audio and then
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I have a deeper question for you okay um I mean it's fairly easy uh you can go
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into 11 Labs uh that's not I'm not promoting them or anything like that but you can go into a tool like 11 Labs I'm
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sorry could you put in the chat or you write it down so I can write it sure sure I I can hear you I thought you said
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level Labs but I don't know if it's actually whatever it is oh it's uh 11 Labs 11 like the number 11 correct y I'm
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gonna there right in the I'll put it by way isn't it wonderful isn't it wonderful that doio is happening is a
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thing now you know okay 11 laabs doio that's
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what you recommend as the best way to do AI audio I'm trying to um use the chat
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is is um it's okay I just Michael put it up I got it there we
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go I need to interrupt you Michael White House is one of the most clever Pleasant
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interesting giving people I've ever had the pleasure of working
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with bravo bravo bravo to Michael excellent excellent really good okay so 11 Labs
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will allow you if you wanted it in your voice to read about a five minute
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paragraph and be able to retain the information of how you speak uh you're
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just going to speak naturally and we'll understand that then you just simply take the chapters you put it in and you
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say 11 Labs utilize uh my voice to be able to record this in audio uh I there
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is cost obviously involved but it's not it's not that expensive and what I would also recommend to you in your next book
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not the book that you're writing right now but your next book is some you hire somebody like me who can build you a bot
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that can then the knowledge base can contain all of your previous books so
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that when you're asking it to write your next book it already has a comprehension
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of how you write what you write about and the focus that you're going to do for the next book and then you'll just
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simply be able who say let's put the chapter outline together let's do chapter one and you just roll it through
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there and you can actually I'm sure your Bangladesh guy is amazing but here's an even better way this will be your
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permanent little tool that you can utilize all the time so this okay you
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are telling me what I wanted to hear because what I was hoping to hear and
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you've just made it real is that yes we can build a knowledge based called Barry
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Shaw the ambassador of joy and here's all the things he does he's written four books he has hundreds of podcast and you
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we can start pulling from there all you can put all making you're making I'm an
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avatar at that point basic well we could also do that you could actually I'm say
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knowledge based Avatar okay so now let's go to the next one and Michael knows a little bit about this we'll talk up a
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little bit more when we do our own interview so without making the story long Jonathan and other people you're
19:32
looking at a person who 20 years ago was standing up in the morning just like you completely healthy absolutely 100%
19:39
hearty healthy in the morning in the evening was in the hospital totally completely paralyzed my neck
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down I became what's called a quarture pgic overnight and it was not from an automobile accident and it wasn't a
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spine it was a rare disease took off my body an autoimmune disease correct yes gang syndrome oh okay well I lost the
20:01
ability to use my left arm uh for about a year and I had to rework that and that was due to a virus a very weird virus
20:08
that only one in a million people get and so I do understand where you're coming from now take use that same idea
20:15
and now your whole body yes yes I can only communicate by bringing my eyes 144 days in hospital two years in a hospital
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bed my own home I couldn't move four years in wheelchair I had bracelet on both my
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legs my hips to my ankles that was probably you look at me say say wow you're cured I'm still paralyzed and the
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waist down but that doesn't matter because I I can get around I've helped 12 hours a day seven days here's my
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point Michael knows this a little bit uh I've I've been very very fortunate Jonathan I built two companies that had
20:45
public exits made a lot of money I'm human I lost a lot of money uh I have
20:50
three issued patents gone through a lot of stuff I was challenged by my wife while I was paralyzed because I had an
20:57
idea she said well you're smart figure it out walked out of the room what's the idea the mission is the following to
21:04
give1 billion to charity without costing any Giver a
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penny how do you do that Barry Shore how do you do that Barry Shore I'm not gonna
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tell you doesn't it sort of doesn't matter but what we're just about to launch the company and part of what we
21:26
need is every company is going to need because we interface with lots of people and such I'm fascinated by the
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potential of AI for customer service oh yes absolutely we can build chat speak
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to that speak to that yes yes yes so again uh it goes right back to the knowledge base right so if you have an
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e-commerce system if you're running an e-commerce website and you are you have
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7,000 products and you have them in an Excel spreadsheet or some type of
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database uh that then connects up to your website you can fill that knowledge
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base with that information and so that you then put the chatbot onto the
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website and it can interact with people and when you say to it um I need a uh
22:16
you know I need a positive potato uh you know that just helps me through the day
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right this is my little positive potato very helpful uh my stepfather is in the process of gleo blastoma terrible
22:29
diagnosis uh so I need a little positivity every time and actually what you really need Jonathan is a dose of
22:35
Barry Shore every day yes and I would I would say you know I need a little
22:41
positivity in my life and then the chatbot will understand because it knows all 7,000 products and it's been
22:48
keyworded and marked up and and it understands what it is that it will recommend the positive potato to me uh
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that okay let's take another step though Jonathan uh got something from one of our
23:01
partners let's call it Amazon and bought something and this and this and this and either it didn't work it did and they're
23:08
coming to us and they should be going to Amazon because we don't do anything we're just a we are merely a platform
23:14
right all the companies that we interface with are sell their products we don't do that so we need the chat box
23:21
just like a customers say Jonathan we love you just so you should know this is handled by Amazon or whatever the
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particular so it's not so much product based as help hearing a question and
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being able to direct in a positive purposeful Pleasant way yeah to what
23:40
they need to do that can also be done I presume oh yeah it's a it's a question of you know if then statements right if
23:46
the customer is asking for support provide the Amazon uh phone number uh or
23:53
maybe even if you have a good relationship with Amazon maybe you have a direct number that somebody can work
23:58
work with right but that's all a question of filling the knowledge base with the right data and then programming
24:04
the application the AI application to understand exactly what kind of questions are going to come in and how
24:10
to answer those questions and it gets smarter as more questions are asked so
24:16
that would you call that an an let's say we're doing this let's say we have an interim step which is hiring a company
24:23
that has 300 vas in Philippines and such and at the same time building the AI so
24:29
that they're working in tandem so that we can actually handle input and build a
24:35
databas a knowledge base as you say well I never recommend turning off one for the other right there can be a slow
24:43
process if you have 400 vas you can you know work with the bot first of all we
24:49
would take all of the data all of the questions that come into these vas which you've probably been running for several
24:55
years right and no we haven't even well the reason mentioning all this we haven't even launched here's the good
25:01
news we're about to launch and we're going to be hiring a company that has
25:07
400 vas right obviously they're not dedicated us we don't we don't even have traffic yet we will very soon right
25:13
however so I'm saying we might run them in tandem you're saying so that we can use all the questions that come in that
25:21
becomes an knowledge base correct absolutely yes yes and you continually educate the AI bot yes
25:28
I want to say thank you to Michael for enabling me to come in and ask these questions and this is extremely helpful
25:36
I appreciate and this this is the principle when I so on all my my uh Summits for any got bus into my Summits you should come because we do hot seats
25:43
and what's great about hot seats is someone with real live questions when you speak on a summit you give a radio
25:48
answer so like I'm talking to Jonathan we're talking in theory we're talking in you know can you think of an example
25:53
when someone comes in and says I have specific questions here in the real world I'm implementing right now can you
26:00
help me he's answering the same questions that I might ask but they there specific detail the questions it's
26:06
I'm doing this right now no we haven't done that we're doing that so the answers Jonathan's giving is the same
26:12
information but much more focus and valuable so thank you Barry for coming in and bringing a real live example of
26:19
of so these questions and and one thought that I had when you were when you were talking about it about making
26:24
you know the the joy bot Barry bot um is that you know you mentioned the idea
26:30
of of you know you need some Berry Shore in your life every day and one of the the cool things with AI is it can create
26:38
a form of immortality so you know all of us are mortal we will not be here forever and
26:46
you have a limited amount of time so how many people can get on a call with you or get on a chat with you and you can personally give them some some
26:52
enlightening advice uh but if you can feed an AI bot with all of your writings
26:58
and and all of your energy and all of your your advice and whatnot you could make a berry bot where anyone could go
27:04
to a website and you can make it free you can charge for it whatever and they can be like yeah Barry I'm feeling kind of down today I'm having a little bit of
27:10
trouble you know what do you got for me and you know it starts busting out the acronyms the advice and the the uh you
27:16
know the stories and everything because it's all in there and uh you know once you're no longer with us the berry bot
27:23
still is so your advice and your energy and your enthusiasm can outlive you for as long long as there's an internet to
27:30
to continue whenever people are like AI is going to steal my intellectual property I'm like is there a place to submit my intellectual property because
27:36
I really want it to I want my books in the in the model I want every time someone says what's the best way to
27:42
network that it's it's uh bringing some stuff out of I don't care if it gives me credit I'm just some guy but I like if
27:49
my ideas could propagate through the world through the AI sub street that that's a form of immortality so but Tak
27:55
you to the next level if you're already building that bot to WR right books in your voice then you can use it to
28:01
actually replicate your your value your coaching and and of course uh and
28:08
especially at the stage you're at you know you're not you're not here to to sell your services you're here to change the world and yes and money is a tool to
28:15
do that as opposed to some people like I need to pay the bills I need you know they might not want to put their simulacrum out there for anyone to use
28:22
but for someone is in your like giving back Mission phase this is so powerful because you're like I only got 20 24
28:28
hours in a day and I can only get on so many calls and help so many people but if you could take that that energy and
28:35
replicate it that's something I could be that is what we want to thank Michael that is you've done first of all the
28:41
name of our process our platform is called Einstein cares named of course
28:48
you know the guy with the white hair smartest guy in the world past 100 years he's also very giving person Einstein
28:53
cares.com you can sign up now for early information we're launching God willing
28:59
early July and as I said we're the goal our goal is and we will we will
29:04
accomplish it is to give1 billion dollars to charity without costing anybody a penny so Jonathan now
29:12
when you sign up you put in your existing credit card and you go to Best Buy as an example you just tap your card
29:18
and guess what you just got cash back and you just gave cash to something you
29:24
care about your charity not mine not Best Buy that yours how do you feel when
29:30
that happens that's great that's an amazing feeling that's that's what we built yeah so the way the way to contact
29:36
you is through howard.com howard. Consulting howard. Consulting
29:43
I'm glad I wanted Michael to put it up there again thank you I just wanted to add that you know
29:49
it's important to understand again that that idea that you know this is the worst that we're going to produce you
29:55
know yes by the way great that was a great line you're not going to get like an AI that all of a sudden can replace
30:02
400 vas but you are going to be able to train that Ai and it will get better and
30:07
better there will be some mistakes we will have to make fixes but this is you
30:13
know the right you know this will help you reduce the number of vas that you're going to need well and also AI you know
30:21
currently I think a lot of vas they use like a a branching knowledge based kind of thing which why every time you have
30:27
to call level one tech support or level one customer service you get all the stupid questions first is your computer
30:34
on are you sitting in front of it you know going through this whereas if they were AI supported and there was AI
30:41
pulling the database instead of them having to just go down list and ask the questions then then you know you could
30:49
have a human intermediary between the AI and the customer you're still paying them the $5 an hour that you'd pay
30:56
someone in the Philippines which is actually wage for them um but they have access to the full knowledge base but
31:01
you're also talking to a human so so you can achieve The Best of Both Worlds there I just want to throw in like a pixie dust on something you mentioned
31:08
Jonathan because I think it's important for the mindset of people yes this these
31:13
processes will reduce the necessity of let's say 400 vas to whatever the number
31:18
is that's not the goal the goal is to increase the customer service to
31:24
increase the feeling that the customer has that oh I am being taken care of I
31:30
am loved I am being listened to right this is jeos BOS says whenever anybody
31:38
asks what's the genius of Amazon nothing to do with products nothing to do with a
31:43
AWS none of that matters the only thing that matters is we love
31:49
customers I love you I want AI to be able to say that not to give data but to
31:56
say Jonathan I love you and I must speak with you bear with me just a moment
32:01
beautiful let me tell him I'll call I'll call him right back okay all right in the meantime we have a question for the audience which didn't show up as a
32:07
comment but I I'll call you right back okay yes sir okay right okay so again I
32:13
want to say a huge thank you Michael for enabling me to join Jonathan a true joy
32:21
to meet you uh with your permission I'm going to reach out to you at H your Consulting and get your contact
32:27
information because I want to send you a joy package yes I will also uh send you
32:33
my LinkedIn I'll put the Linked In to the private chat so that you can connect with me there I'll do that right now you are 11 Labs no I am not 11 Labs okay so
32:41
where did you put your LinkedIn I don't see it so I'm putting it in right now oh
32:46
wait a minute you weren't fast by the way can you know you shouldn't have to do anything John you should be able to
32:52
speak to your keyboard with AI and say give Barry my LinkedIn yes I should
32:57
that's absolutely true and Barry I just wanted to say one other thing regarding the AI and and this idea of you know
33:04
feeling good when speaking to the customer we can put a tone attached to
33:10
the AI so that it can be you know heartwarming heartfelt you know showing
33:16
emotion in that way and that's definitely something that can be achieved Michael what was that question again I I missed it the question we have
33:24
is curious about what um whether you can say you the author of a book written by AI the EU has implemented a law about
33:31
this and I bet the US will follow I don't believe that the US will follow the US generally has open uh you
33:38
know it's open season on non restrictions yes bar may I say may I say
33:44
um first of all a a thank you and a a a goodbye and Michael as you know I like
33:50
to finish anything we do with a hug may I show share Jonathan with what hug stands for in our listening audience
33:58
sure go ahead hug stand Jonathan you love this hug stands for heartfelt unlimited giving amazing one two
34:11
three thank you much you're actually scheduled for next week's show so you're gonna be joining
34:17
us coming back next week we'll see you next it was very nice
34:24
I look forward to catching up with you yeah see you never know what's going to happen on the power launch live show
34:30
this is such a perfect example the just the the epitome of this show is I never know what's going to happen so the
34:35
question we got yes um is about you know authorship if you can copyright uh something that AI wrote and and how that
34:44
um how you think that'll work so so yeah uh you know the EU uh look you know
34:51
politicians don't understand technology right and yet they write they write
34:57
rules about technology and I think the EU has gone a little too far on where
35:02
they're going with all of this and they're not really understanding the implications just like you know what we
35:08
can go right back to the dot error which is where I originally started pre doom and all of
35:14
that if you if we had put restrictions not to say that Facebook and Linkedin
35:20
aren't doing they're doing terrible things right Facebook is Myanmar and and all these places where they're spreading
35:26
lies and all that but if we had put restrictions on things that we didn't understand at that time it would have
35:32
limited the progress of human capability and we would have never gotten into Ai and it's the same thing here with the EU
35:39
now what does it mean to write a book Stephen King has an assistant do we know
35:46
that Stephen King is writing every single word every single sentence every single paragraph in his novel right
35:54
especially not to not to slam on Stephen King but he did he was in a very major
35:59
accident and his life changed radically after he was hit by that truck and do we
36:05
you know he's still writing the same way but he also has had the same assistance for the past 30 40 years so AI is an
36:13
assistant it's not going to write the book for you and again sure you could
36:19
have ai write a book you could publish it you could say that it's yours but when so you go on your book tour and
36:25
some someone says to you hey on P page you said and you haven't even read the
36:31
book and you didn't even write the book and the ideas aren't even really fully in your head it's very obvious right but
36:37
what AI can do is it can take your concept it can put out a chapter you
36:45
know sections understanding how you're going to format this thing whether it's an academic paper new uh book whether
36:52
it's a kids book you know there are different you know different books for different people right and if
36:58
everybody's going to read an AI book They're not going to read the academic book that's 400 pages but they may read
37:04
the you know middleof the road High School level information on AI and you
37:10
as the author have to be able to read through that information and first of all know whether it's hallucinating or
37:17
not know whe it's telling the truth right many things have to be you know correlated into a bibliography at some
37:24
point so you need to know where AI is getting this information the end result is is that yes it might
37:31
be that AI is writing 60% of it but 40% of it is you and if you are controlling
37:37
the AI then it's you yeah well yeah yeah yeah and I two my one is that that I
37:45
don't really care about copyright protection so much because like nothing
37:52
I've ever WR nothing that most people write is truly revolutionary everything that anyone writes is is a evolution of
37:59
something else you know I wrote my book the guy who knows a guy it's got some some good Concepts it agrees with some
38:05
people it disagrees with some people it puts it together in a way it's never put together before if someone were to steal
38:10
that and and republish it as their own book I don't have the resources or the
38:16
energy to sue them for it so but you also but you also W working in a vacuum you have read many books you have you
38:23
have probably written PL blogs and podcasts on you're on a podcast now you
38:29
are intelligent to know your field of information right and so you are the
38:34
expert who might just be utilizing AI to go out and gather all of that together
38:40
to make it feasible because look I mean you know not everybody can listen my brother can sit down in less than an
38:48
hour and just write an amazing article I couldn't do that if I spent a week
38:55
There's no way but I have ideas is in my head there are things that people I believe need to know from what I know
39:03
and so I can speak to my my Ai and I can say here's everything you know about how
39:08
you're Consulting here's all the blog posts that I have produced up to this point I need to talk about you know Ai
39:16
and in cars and then it's going to pull through all of my information and all of
39:21
ai's information and create an article yeah well and and this has long been my thought around
39:28
um around the the creating um of images so so as an artist I can I can create a
39:35
relatively passable stick figure that you can identify probably that it represents a human if you have your
39:40
glasses on um but you know so I I do not have the natural gift of visualizing and
39:46
and creating um and you know some Arts like you just need to work harder no I don't actually have the skill maybe if I
39:54
worked hard enough kind of like if I worked hard enough I could be a basketball player but yeah I can't but
40:00
with the power of AI so so someone who does have that gift like my daughter she can visualize something and then transer
40:07
transfer to a page and create visual art but without AI I can't I can be like I
40:14
have this great image in my head now it's got the wolf and it's got this and I just can't I can't do it um but then a
40:20
came along like so I can describe what it is and it'll do it now some people have said well that's what a commission
40:26
is for you Commission artist for this I'm like okay first off half the time it's I have a goofy idea that it's funny and I want to share it not something I
40:33
want to spend $400 on and second if I commission a human it's gonna be 20% me 80% them and if I don't like it they're
40:40
gonna say tough I put the time into it that's you paid me for you paid me for my artistic expression AI has no ego so
40:46
when I say no no not that make it yellower make it brighter put a guitar at its hands you know like the I'm
40:52
running an event called The Epic legendary Summit and the the cover is is I was trying to think of the most badass
40:58
80s style epic awesome image I can come up with and it's a dragon playing guitar on top of a mountain surrounded by
41:04
lightning and fire um and and yeah I suppose I could have found someone to
41:09
commission for that and whatnot but using AI I was able to get the image from my head onto the screen so other
41:16
people can see it which is what art is and to my opinion saying that's not art
41:23
is like saying photoshop's not art or uh yeah you're like well you use Adobe
41:29
suite that's not real art and I bet there were people in the 80s and 90s who said that's computer art that's not real art that's that's you know programming
41:35
real art uses a brush and a pen but the Next Generation Now uses that stuff they've used all their lives so oh no no
41:42
no no using uh Photoshop and paint uh paint shop or whatever it is that's real art but real art in the 1900s people
41:51
were in considering photography art right so now photography is Art and and nfts are art and you know mid Journey
41:59
image AI creation is uh is Art now uh I don't think that you're going to put up
42:04
an nft next to a Picasso and value them the same way I think you're going to be
42:10
able to say this Picasso was done by a human and this this AI nft piece was
42:17
done by a computer they are both beautiful but they have you know a different value right Melissa says goad
42:26
um says agree and we need to keep our eye on what the government does I created branded AI images for my clients I own my images but I also disclose that
42:33
I create them with the assistance of AI right you know what what we're really
42:38
talking about what what I really focus on with my clients is the reduction of the pain points that that's where I
42:45
really focus I'm not coming in and saying hey let's reduce your accounting staff from 20 down to five right but I
42:52
do say let's look at the things that the accountants are doing every single day
42:58
and see if we can alleviate that that you know one hour task every single day
43:04
and and make it into a bot that they can utilize and and do it that way I think
43:09
something you know looking at from the bottom up because you you know from the top down you have a company of hundred 100 people how can they be more
43:15
efficient from the bottom up someone's like I got an idea I want to start a business and when I my first store was a
43:22
game was a game store board games role playing games something like that it made $50,000 in Topline Revenue a year
43:27
it was not a high throughput business uh it barely got by we could not afford a
43:33
bookkeeper we could not afford an account we couldn't afford anything but we had QuickBooks so I didn't know how
43:39
to keep books but I knew how to spend 200 bucks on QuickBooks Point of Sale and QuickBooks and and it did all
43:46
the work for me this is you know pre but it did all the work for me 20 years earlier I would have needed a bookkeeper
43:53
and the business would couldn't have run or couldn't have run properly right with
43:58
technology a business was able to exist That Couldn't previously exist I was um listening to there's a podcast called
44:03
revolutions and uh the last episode is the Russian Revolution so it talks about marks and the means of production and
44:09
and how they're held by the capitalists and the working people can never can never create Capital because they don't
44:14
have access to the means of production and AI is the most democratized means of production we've ever seen in history
44:21
that you can have a research assistant you can have a bookkeeper you can have a uh customer service team you can have a
44:29
personal tutor on any subject you want to learn how to program you go into chat gbt and you say teach me how to do teach
44:35
me how to write PHP and it'll teach you right you know it'll take you step by or or you know what I've been doing is I've
44:41
been saying Hey I want this application so I created an excuse generator on my website so you can ask it for a random
44:47
excuse it'll give you a reason you can't do something um and I had chat gbt write it and then I looked at it I have some
44:54
programming background so I looked at I could see how it works but but occasionally I see a a function or whatever and I don't know what it means
45:00
and I say hey chbd what does this function do in this code and it will then explain it to me right and it's
45:06
it's an amazing tool for for learning it's you know the kind of resources we have with chat gbt used to be only
45:13
available to very wealthy people you know I I can see something on Facebook
45:19
now I'll see a post I'm like that doesn't seem right but I don't have an hour to fact check it copy paste right
45:26
hey I I call it Al because looks like Al hey Al I just saw this on Facebook it doesn't feel right to me could you fact
45:33
check it for me and give me a comment to reply with that will get the facts right
45:38
and it will tell me like he got this this and this wrong or better yet and this is more important I see something
45:45
on Facebook that I think is right and I want to share it hey Al I just saw this on Facebook I
45:51
want to share it could you make sure it's right and says what I think it says how do you interpret it and it will in
45:57
seconds say this part's accurate this part's a little fuzzy this part's in dispute this part's completely made up
46:04
um this part is is you know a a a right-wing or leftwing talking point and
46:11
because that thing so people share things on Facebook they don't realize what they mean they realize what they think they mean and to have an research
46:18
assistant be able to instantly go through and research something for you could be so like no one has an excuse
46:24
for not having access to good information anymore because we all have free robots who will go get us the right information I think it's important that
46:30
when we talk about chat GPT and gpts and Bots that we understand there's a
46:36
difference between a GPT and a bot so a GPT you're going to create specifically
46:43
in open AI which is chat GPT yeah but a bot that I'm creating has the ability to
46:50
utilize all all of the llms I can choose if I have a if there is a math problem
46:57
that needs to be solved I can use perplexity for that math problem and then switch to GPT 4.0 when I want to
47:06
write out the report right so it's a much more expansive and it's also your
47:11
own bot you don't have to worry about the author of The GPT has changed
47:16
something and now it doesn't work for you this is your own bot that is made for your own small business and it rests
47:22
on your back end of your servers so it's it's much of think of bit more of like
47:28
software application right yeah that that enhance that is enhanced by
47:33
utilizing AI okay so so the bot uh the actual AI large language model that's
47:40
not on your server that's on the AI provider server right well you're connecting to the AI uh depending upon
47:48
what the what the request is right if you're doing text to speech if you're saying you know take this text and then
47:55
uh you know put it into an audio file which you can do in a bot also uh it
48:00
connects up to 11 Labs right and then it produces it and put puts it back in if you're saying uh create an image based
48:07
on this blog post that I have and then it's going over to do right Dolly 3 if
48:14
you're saying I need you to search the web and I need you to do calculations
48:19
that could be perplexity and Claw depending upon the need but when you're just building a GPT that GPT is spe
48:26
specifically only using 4.0 G chbt I was impressed at one I don't know if chat
48:32
gbt still does this but I remember at one point I asked a math question and what it did was wrote python code do the
48:39
math problem ran the code and then gave me the answer which I thought was a really I don't know if it still does
48:44
that or not but I thought that was a a clever solution because a language model can't do math it's a language model
48:50
right but a language model can write code to do math yeah can then run the code yeah and then can give the answer
48:57
the code generated yeah yeah um which I imagine that's probably how perplexity and Claude Do It um whether or not chaff
49:02
gbt's programmed to do it regularly or not is they all have it calculations in
49:07
math is very difficult for llms so uh you know but we will get there this is
49:13
the worst that it's gonna get yeah yeah that's what I've seen is that it's it's
49:18
I've actually seen it be surprisingly good given that it is a language model so it's anticipating what words should
49:24
sound like um I've been impressed by what math it can do which does which which means you can do it when you're
49:29
prompting chbt you wouldn't want to build a bot to do it for you let's talk about let's talk about that for a second
49:35
because right now the way that the AI works is it's a predictive tool right it
49:42
takes the question that you have it takes the information that it understands and it's predicting what the
49:48
next word should be and that's all that it is right when we get to
49:54
gp5 when there's a little of comprehension it's not going to be AGI it's not going to be you know it's not
50:00
going to be uh you know we're not going to have to have the Avengers fighting uh
50:06
you know Voltron or whatever that character is called um but it will
50:11
understand a larger base than just the next word uh and that's going to be
50:17
revolutionary for everything that we're working on that'd be huge well and the thing with AI too is it's you know AI is
50:24
what it is and it's what you put it in that that determines if it is is for
50:29
good or ill you know don't put AI in a killer War robot and you won't have killer AI War robots um we can't help
50:38
ourselves as humans though we can't help ourselves we have to put it into a kill a robot yeah it's just like they're
50:44
saying that AI will not replace people but people who use AI will replace people who don't use AI well that's
50:51
me you know ai ai is not going to destroy us but
50:56
people using AI might but it's still people like it's not like some AI is just gonna go off and be like I am tired
51:03
of my human overlords I am done with this through this I'm going home like that's not what's going to happen it's
51:08
it's someone's going to put it to you and you know the other you know the applications like using it to sift through resumes and using it to assign
51:14
police and all these and the crazy thing is when you hear these stories you look at the date and realize they were using
51:19
like gpt2 right to do these things and and there's like yeah we just trusted our
51:25
hiring process to an AI system that was so weak we didn't even put it in the
51:30
public but we're going to trust our hiring process for 100,000 person company because it saved us $47 so go
51:37
which shows you how much they care about their workers and what kind of workers they get yeah well you everything has to
51:43
be tested out right and then we have to figure out how to utilize it truthfully so y we're getting there we're getting
51:50
there yeah but yeah it's actually interesting as you were talking about and realizing um you know they I
51:57
I I I was playing with the other day and just asking at the random people I know and it said you know do you know this
52:03
guy and it's like oh yeah he wrote this book and this book and this book and he has these these seven rules and whatever and I'm like what would he say if I
52:09
asked him this question and it answered and and actually I was I was down at a mastermind and I I plugged someone in I
52:15
was talking to him I said so AI says that that these are the questions you'd ask someone to work them through the process I reading off the questions and
52:21
he's like holy crap this was an unseasoned AI right I just asked it
52:27
about his name and said what would he say and it just started saying things and he's like because he's got you know a lot of blogs out I I don't know if it
52:34
can read can read someone's books or not but yep um yeah I know if you put the books in but but access to an amazing
52:42
amount of knowledge uh you know and it would be even better if that individual then created a knowledge base with all
52:49
of their books it would be able to answer it even even better the best thing was when I put myself in and I I
52:55
again just you know do you know White House the guy know guy like yeah he wrote this book and this book and and I'm like great what would he say about
53:01
this and the advice I got from my unseasoned robot self my Public Image self was advice that like totally called
53:09
me out like well you should really be focusing on on quality over quantity and not wasting your time accepting every
53:14
networking call that people send to you and you really zero and I'm like okay internet presence self yes
53:23
right so like that's interesting thing is to just ask CH if you have a public presence ask chat PT what you would say
53:30
to you based on your public presence and you will get some really um you know really blunt advice but like you should
53:37
not be doing that and I can't argue with it because it's me and I know it's right right
53:44
right right very interesting yep powerful stuff so we are coming to the top of the hour once again this has been
53:50
great even though we only had one of our one of our four guests that's fine because as I always always say this show
53:57
is produced by Serendipity and random happen stance who are both more effective and cost less than human
54:02
producers because they bring me just who we need to have here they brought Barry in the producers called up Barry and
54:08
said hey you should come on the show too through the power of the universe amazing um so uh this has been has been
54:16
great so all of you watching at home looks like we do have at least one viewer I'm pretty sure there's numbers in the corner are inaccurate we have
54:21
somewhere between like zero and six but anyway all you watching at home or watching the recordings um come back
54:27
next week follow it on my uh whichever Channel you're watching Youtube LinkedIn
54:33
or Facebook make sure you're following it come back at 1 pm eastern time and you will see some number of people one
54:39
two three or four of them Barry sh should be one of them God willing and uh Jonathan let me put
54:45
your your website back up here do you have any final comments for the folks at
54:51
home I think that there's tremendous opportunity for many small businesses to
54:56
utilize AI to simplify their processes and remove pain points I know how
55:02
difficult it is as an entrepreneur myself having built multiple businesses to uh the The Daily Grind of things that
55:10
are distracting you from doing the actual work and making the sales that you need reach out to us we're very
55:17
interested in understanding your your situation uh and uh you can schedule a
55:22
call with us it's 30 minute call uh my availability for my International uh
55:29
clients we've actually extended now uh I will take evening calls for international clients and a couple of
55:37
real startups that are working nine to-5 and can't meet with me and really need to uh just please you know put in the
55:44
comments exactly you know just give me a synopsis of what you would like to talk about we would love to talk to you and
55:49
build a bot for you fantastic well thank you so
55:58
for being on the show people am to wait for my screen to unfreeze and join us at
56:03
JB connect June 25th and 26 the dedicated networking event tickets at
56:09
this moment are only $90 but if you wait longer they'll go up it's jv-
56:14
connect.com and for anyone who's saying I can't Network for two whole days it's
56:19
okay you can come for just three hours and you would definitely get your money's worth because that'll put you into I don't know five breakout rooms
56:25
you may 40 people um but if you really want to dive all in what we found last time was people got to really know each
56:31
other over the two days so by the end of the second day people were saying hey can we do a hot seat and that person has a question could we maybe help them out
56:37
and it was super cool the community we built in this virtual space but if you can't can't come for the whole thing
56:43
drop in for a couple hours meet some people and if you can come for the whole the whole thing is going to be an amazing online experience so definitely
56:49
join us for that and thank you so much Jonathan for coming on the show feel
56:56
free to uh use the same link to apply that you used last time and I I I say we
57:01
have the the carnival model which is after you get off the ride you can get back in line and oh right again as soon
57:06
as it soon as it opens up again so we'd love to have you back at some point and it's been an honor and a PR privilege to
57:13
to be on this podcast thank you so much for thinking of me and including me on this it was fun all right see you in the
57:20
future take care