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Key Takeaways

  • Affiliate Summit East focused on the future of affiliate marketing through structured data.
  • Structured data leads to richer results and better product matching across large catalogs.
  • The session covered essential schema.org types like Product, Offer, and Review.
  • Participants learned about common implementation mistakes that prevent rich results.
  • The discussion included scaling feeds and connecting merchant data with schema.

Why structured data matters for affiliates: richer results, better disambiguation, and more reliable product/offer matching across large catalogs.Invite Halyard to speakBack to Speaking Engagements

What this session covered

  • Essential schema.org types for affiliate content (Product, Offer, Review, AggregateRating).
  • Common implementation mistakes that block rich results.
  • Connecting feeds, merchant data, and schema for scale.