SMX Las Vegas

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SMX Las Vegas — Semantic Search & Structured Data Strategy

Conference | Year: 2013 • Location: Las Vegas, NV

How schema.org and entity-based SEO improve relevance, disambiguation, and rich results across large websites.

What attendees learned

  • Choosing the right entity types and properties.
  • Validating markup and avoiding common pitfalls.
  • Connecting knowledge graphs to business outcomes.

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